SINGER®, PFAFF®, and HUSQVARNA® VIKING® are all part of the same parent company, offering a comprehensive suite of innovative sewing and embroidery technology. While SINGER® often focuses on robust, high-value, and user-friendly models, PFAFF® and HUSQVARNA® VIKING® introduce specialized, high-end features: PFAFF®: Known for precision features like the IDT Dual Feed System, which ensures even fabric feeding. HUSQVARNA® VIKING®: Often incorporates leading-edge technology, including advanced color touchscreens and sophisticated design editing tools.